COMM 333 Brand Analysis

In this video, I analyzed five ads for the brand Doritos. There are three print/poster ads and two very popular super bowl ads that I covered. This was a great way to break down and figure out what made these ads successful and how we can learn from them. I was able to figure out the mediums of the ad, how the color affects the viewers, and how the direct message affects consumers. These ads had slogans, they were apart of campaigns, and they were entertaining.